COVETED Grime artist, Skepta, has collaborated with sportswear giants Nike for a third time. However, is this finally a pair that strikes a chord with sneaker head far and wide?
BY popular demand, Nike have decided to drop the Nike Air Skylon II for the first time in 26 years – 1992 being the first and only time this pair was available. The Skylon OG, 1990, was Nike’s first sneaker to feature an air cushion in both the heel and forefoot of its sole unit; hence the re-release of the Skylon II being such a big deal.
WHILST Nike have been dominating the sneaker-world’s runner market recently, Adidas have been nothing but consistent when it comes to feeding a consumer’s hunger for the classic football-casual silhouettes. Continue reading “size?Exclusive Adidas Trimm Star ‘VHS’”
AS 2017 drew to a close, Adidas’ new silhouette, the Kamanda, began popping up across social media platforms. On-foot photos depicted what may be a slightly more ‘football’ orientated addition to the Prophere, taking Adidas’ renowned gum sole and quite literally spreading it across the sneaker’s upper. In essence, 2018 has been embraced and welcomed with open arms whist a step is taken away from boost, towards wearability alone. Continue reading “Adidas introduces their next in power, the Kamanda”
IN 2017, the sneaker-world saw Virgil Abloh’s brand, Off White, collaborate on ten separate Nike silhouettes to form, ironically, “The 10”. Said collection consisted of a Blazer, Air Max 90, Air Max 97, Air Jordan 1, Air Presto, Converse Allstar, Hyperdunk, Zoomfly, Vapor Max and lastly the classic Air Force 1. Each pair fell victim to a complete silhouette re-vamp, with an array of printed text, open hems, loose panels and added material; Abloh redefined what it meant to work with Nike.
KEEPING up with annual tradition, as December drew to a close the sneaker-world became flooded with lists ranking 2017’s sneakers from best to worst. This year, however, differed from 2016 due to Nike arguably topping Adidas, having seen the Three Stripes leap-frog swoosh utilising the influential injection of ‘boost’ technology into the market.
ON September 14th 2017, I was one of a handful to attend Nike’s “Process of Collaboration” talk within London’s Barbican centre; this was an occasion in which 5 of “The Ten” were released. Guest speakers included both Virgil Abloh and Nate Jobe; Nike’s Senior Design Director, who answered questions towards the end of proceedings on top of signing merchandise. As the event got underway, we were informed 60k had applied alone for this particular ‘workshop’, leaving myself to be one of the lucky number.