What The F… Safari? Part 2

GOOD things always come in pairs; magpies, fish and chips, Tinker Hatfield’s Air Max 1 and Air Safari both dropping in ’87 — you know, those things. England-based-come-worldwide retailer, size?, decided to follow suit and release two of Nike’s most popular silhouettes, draped in an all safari get-up as part of a collection fittingly named ‘What The Safari?’. Size?, took it back to the company’s roots in terms of Nike collaborations — as you’ll see in my last article, they’re no stranger to the luxury sofa inspired decal.

Continue reading “What The F… Safari? Part 2”

Welcome to the jungle; Pt. 1

UNLESS you’ve been under a rock for the last week, you’ll have noticed that size?’s multiple social media accounts have started to promote a world exclusive collaboration with Nike, in the form of their infamous safari print. First impressions of the Air Max 95 scream size? based on the colour palette alone. But, where did they find the inspiration for this collaboration?

Continue reading “Welcome to the jungle; Pt. 1”

A legitimately bootleg market

BOOTLEG or counterfeit, whichever angle you view this argument, in my eyes both of the above scream ‘cheap, fake, knock-off’. What I’m saying is, they’re not real. Bootleg culture has been present for years.

It stems from an evermore expensive industry, littered with even more exclusive collaborations and releases, week-in, week-out. Consumers can’t keep up, it’s a relentless rally, wave-after-wave-after wave. It’s the consumers that opt for cheaper alternatives — a naturally maternal instinct of scrimping and saving for the 12 months prior to a holiday, that, on a wider scale is the situation. Continue reading “A legitimately bootleg market”

Further the Gel-volution: PT. 2

NOW, I slide the focus towards a pairing of key years in Asics history – 2007 and 2015.

2007 welcomed back the GEL-Lyte III. A collection of bright, zero-boundary collaborations in partnership with both well-renowned and fresh-faced designers. Patta and Alife both hit the target with their shots, with these iterations being amongst the most sought after within ASICS circles. However, it also marked the year that Ronnie Fieg took his first step towards the limelight, forming a duet with New York, Soho, based store, the late David Z. His two pairs in question, featured metallic gold and silver uppers to pay homage to ASICS early days; the bright and vibrant 90s. Continue reading “Further the Gel-volution: PT. 2”